Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online
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Description

Product Description

Business Adventures remains the best business book I’ve ever read.” —Bill Gates, The Wall Street Journal

What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.

Stories about Wall Street are infused with drama and adventure and reveal the machinations and volatile nature of the world of finance. Longtime New Yorker contributor John Brooks’s insightful reportage is so full of personality and critical detail that whether he is looking at the astounding market crash of 1962, the collapse of a well-known brokerage firm, or the bold attempt by American bankers to save the British pound, one gets the sense that history repeats itself.

Five additional stories on equally fascinating subjects round out this wonderful collection that will both entertain and inform readers . . .  Business Adventures is truly financial journalism at its liveliest and best.

Review



“More than two decades after Warren [Buffett] lent it to me—and more than four decades after it was first published— Business Adventures remains the best business book I’ve ever read . . . Brooks’s deeper insights about business are just as relevant today as they were back then.” —Bill Gates,  The Wall Street Journal

“The prose is superb. Reading Brooks is a supreme pleasure. His writing turns potentially eye-glazing topics (e.g., price-fixing scandals in the industrial electronics market) into rollicking narratives. He’s also funny. . . . He tells entertaining stories replete with richly drawn characters, setting them during heightened moments within the world of commerce.” —Slate


About the Author

John Brooks (1920–1993) was an award-winning writer best known for his contributions to the New Yorker as a financial journalist. He was also the author of ten nonfiction books on business and finance, a number of which were critically acclaimed works examining Wall Street and the corporate world. His books Once in Golconda, The Go-Go Years, and Business Adventures have endured as classics. Although he is remembered primarily for his writings on financial topics, Brooks published three novels and wrote book reviews for Harper’s Magazine and the New York Times Book Review. 

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Customer reviews

4.3 out of 54.3 out of 5
2,598 global ratings

Top reviews from the United States

HomerTop Contributor: Pets
3.0 out of 5 starsVerified Purchase
An interesting read. Not as good as advertised
Reviewed in the United States on May 30, 2019
Yes, like many people I read that Warren Buffett and Bill Gates both consider this book 1 of the best ever written. In fact, as the story goes, Bill Gates got his copy from Warren Buffett. Other than the interesting history in the book, it is of limited value in... See more
Yes, like many people I read that Warren Buffett and Bill Gates both consider this book 1 of the best ever written. In fact, as the story goes, Bill Gates got his copy from Warren Buffett.

Other than the interesting history in the book, it is of limited value in the current business world. It would be a can to reading about how hard it was treating medical diseases in the 1900s before the invention or discovery of antibiotics and anesthesia. It''s interesting but of historical interest only. There''s very little that can be gleaned or used in today''s current and modern world.

I''m old enough to remember all of the anecdotes and stories that are told. However, even I can understand how many of the descriptions and explanations of the business issues are not applicable in today''s world.

Read it for idle curiosity. Do not expect any great insight.
72 people found this helpful
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TA
2.0 out of 5 starsVerified Purchase
Boring, Dated & Basic
Reviewed in the United States on September 7, 2018
I’m really not sure why this book is still heralded. It’s extremely dated and frankly, not that insightful. If you’re younger than 70 and have been in business or are a student of business, you can skip this.
51 people found this helpful
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H. Roulo
4.0 out of 5 starsVerified Purchase
Anecdotes on Business
Reviewed in the United States on July 19, 2014
I had heard, as I think everyone else has, that Business Adventures was a favorite book of Bill Gates and Warren Buffet. I read the ebook, and I understand a print version will be forthcoming in September. This book makes me feel as though I''m sitting at the knee... See more
I had heard, as I think everyone else has, that Business Adventures was a favorite book of Bill Gates and Warren Buffet. I read the ebook, and I understand a print version will be forthcoming in September.

This book makes me feel as though I''m sitting at the knee of my grandfather, listening to wise recollections.
A writer of articles in the 1950''s and 1960, many for the New Yorker, the author intelligently and thoughtfully steps through 12 events, one per chapter.

At first I thought perhaps I was particularly dense and wasn''t getting the message. What held these stories together? Eventually, I realized that the author is not driving home a point, selling anything, or giving advice. His observations leave room for the reader to consider events, their connections, their parallels to today, the importance of character, and the question of morality in business. It was refreshing not to be told what to think.

I enjoyed the stories of Ford''s Edsel, Piggly Wiggly, Xerox, Goodrich vs Latex.

The chapter on the federal income tax is particularly relevant, given the wide-spread debate about taxes and modern conversations about the 1%.

John Brooks'' perspective is firmly rooted in the past, when the book was written, and provides readers opportunity for a sense of omniscience since we can consider ramifications the author himself could not be aware of, at that time.

Times may change. People do not.
273 people found this helpful
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Ivan
5.0 out of 5 starsVerified Purchase
Great read for business-minded individuals
Reviewed in the United States on May 24, 2017
I originally purchased this book because of Bill Gates'' affinity towards it, and I must say, "Business Adventures" did not disappoint. Each story is a rich tale given in eloquent prose by John Brooks about the machinations of industry and the men who controlled it in the... See more
I originally purchased this book because of Bill Gates'' affinity towards it, and I must say, "Business Adventures" did not disappoint. Each story is a rich tale given in eloquent prose by John Brooks about the machinations of industry and the men who controlled it in the 1950''s and 1960''s. It''s amazing to see the parallels of today''s market through the pages of this book. Everything is so cyclical. I guess there really is nothing new under the sun.
31 people found this helpful
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Tara
2.0 out of 5 starsVerified Purchase
Disappointed
Reviewed in the United States on May 30, 2018
Bill Gates and Warren Buffet have spoken very highly of the book. I''ve read some really good business books so I figured, why not, let''s add another to the collection. Boy was I disappointed. I couldn''t get through it all. It''s hard to understand who exactly the intended... See more
Bill Gates and Warren Buffet have spoken very highly of the book. I''ve read some really good business books so I figured, why not, let''s add another to the collection. Boy was I disappointed. I couldn''t get through it all. It''s hard to understand who exactly the intended audience is for. It''s boring. Meh!
18 people found this helpful
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Mitchell F. Walker
4.0 out of 5 starsVerified Purchase
That can also be a good thing as it challenges and develops your thinking process
Reviewed in the United States on January 14, 2018
Not your typical business book as you must dig for the lesson from each story. That can also be a good thing as it challenges and develops your thinking process. The author is a very talented writer and while the stories are a bit dated, most pull you into a specific... See more
Not your typical business book as you must dig for the lesson from each story. That can also be a good thing as it challenges and develops your thinking process. The author is a very talented writer and while the stories are a bit dated, most pull you into a specific sphere of the business world very quickly. It is up to you to learn from that point on what the best lesson is from each as you get an interesting insider look into a myriad of business and government vignettes.
14 people found this helpful
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Andrew
5.0 out of 5 starsVerified Purchase
Business Stories
Reviewed in the United States on January 10, 2015
The book details twelve stories from the business world, mostly occurring in the 1950s and 1960s. These stories cover such subjects as the infamous failure of the Ford Edsel, the experience of a few large companies'' stockholders meetings, the rise of Xerox, a particularly... See more
The book details twelve stories from the business world, mostly occurring in the 1950s and 1960s. These stories cover such subjects as the infamous failure of the Ford Edsel, the experience of a few large companies'' stockholders meetings, the rise of Xerox, a particularly fluctuating market in May 1962, among others.

For the most part, I found this book to be quite an interesting look at various business and financial stories. The author is quite thorough in his descriptions and also looks at several of the people involved. In some cases, he seems to have actually interviewed several of the individuals involved in these stories.

The only real criticism I have is that the twelfth story, covering attempts by bankers to save the British pound in the 1960s, was extremely long-winded and somewhat difficult to follow.

Overall, I thought this book was a good look at some interesting stories from the business world. I would recommend this book to those interested in business.
18 people found this helpful
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Kirk G Meyer
5.0 out of 5 starsVerified Purchase
An interesting read
Reviewed in the United States on January 4, 2017
A great collections of some amazing business events from the 1960''s. Truly timeless in their appropriateness in a business context. I highly recommended this book to anyone interested in business and ethics to a large degree.
9 people found this helpful
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Top reviews from other countries

Stiven Skyrah
4.0 out of 5 starsVerified Purchase
A favourite book of Bill Gates and Warren Buffet
Reviewed in the United Kingdom on March 3, 2018
I had heard, as I think everyone else has, that Business Adventures was a favourite book of Bill Gates and Warren Buffet. I read the ebook, and I understand a print version will be forthcoming in September. This book makes me feel as though I''m sitting at the knee of my...See more
I had heard, as I think everyone else has, that Business Adventures was a favourite book of Bill Gates and Warren Buffet. I read the ebook, and I understand a print version will be forthcoming in September. This book makes me feel as though I''m sitting at the knee of my grandfather, listening to wise recollections. A writer of articles in the 1950''s and 1960, many for the New Yorker, the author intelligently and thoughtfully steps through 12 events, one per chapter. At first, I thought perhaps I was particularly dense and wasn''t getting the message. What held these stories together? Eventually, I realized that the author is not driving home a point, selling anything, or giving advice. His observations leave room for the reader to consider events, their connections, their parallels to today, the importance of character, and the question of morality in business. It was refreshing not to be told what to think. I enjoyed the stories of Ford''s Edsel, Piggly Wiggly, Xerox, Goodrich vs Latex. The chapter on the federal income tax is particularly relevant, given the wide-spread debate about taxes and modern conversations about the 1%. John Brooks'' perspective is firmly rooted in the past, when the book was written and provides readers opportunity for a sense of omniscience since we can consider ramifications the author himself could not be aware of, at that time. Details may change. People do not.
12 people found this helpful
Report
Paul G
5.0 out of 5 starsVerified Purchase
5 stars if you like the devil in detail
Reviewed in the United Kingdom on April 27, 2019
Try not to set your expectations too high before reading this book, it''s not going to give you any insight into how to become a billionaire and the use of the word adventures has nothing to do with sex, drugs or rock & roll. The author discusses 12 real stories played out...See more
Try not to set your expectations too high before reading this book, it''s not going to give you any insight into how to become a billionaire and the use of the word adventures has nothing to do with sex, drugs or rock & roll. The author discusses 12 real stories played out in real time, in great detail, focus in facts rather than conjecture. If you love the devil in the detail like me you should really enjoy this book, otherwise you will get bored. Would love to see an update to this book (by another author) with some more modern stories, like Enron, Worldcom, Lehman, Stanford (2009) etc...
5 people found this helpful
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ABBEY ADEB'
3.0 out of 5 starsVerified Purchase
Uncommon insight into the scenes behind some historical headlines
Reviewed in the United Kingdom on August 23, 2021
Some of the tales left my jaws agape. I couldn''t help reaching to other sources and investigating some of the characters further. It will not be hard to find inspiration in some of these players. On the flip side, there was danger of dropping the book within the first few...See more
Some of the tales left my jaws agape. I couldn''t help reaching to other sources and investigating some of the characters further. It will not be hard to find inspiration in some of these players. On the flip side, there was danger of dropping the book within the first few pages. Hard to get into, but gripping once I started to understand that this wasn''t just a collation of news reportage. I think the final tale could have done with some shortening - certainly when compared with the prior two or three that seemed disproportionately shorter. A great book nonetheless.
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Jules
4.0 out of 5 starsVerified Purchase
Brilliant
Reviewed in the United Kingdom on July 6, 2021
A fabulous insight into business and corporate life - in most cases how it used to be done, and should not be anymore. This is so well written that each story is highly engaging and you get fully immersed right into the subject. A great read for anyone with any commercial...See more
A fabulous insight into business and corporate life - in most cases how it used to be done, and should not be anymore. This is so well written that each story is highly engaging and you get fully immersed right into the subject. A great read for anyone with any commercial interests at all, looking for some lessons to add to their business acumen - or someone who just loves good stories. Brilliant.
Report
PJW65
1.0 out of 5 starsVerified Purchase
Boring in the extreme!
Reviewed in the United Kingdom on April 19, 2021
I''ve read a lot of business books but this is like none other - and not in a good way!! Very boring, like reading the phone book. Just a chronological series of events that lack commentary, emotion or intrigue. Long blocks of text that should be broken into paragraphs,...See more
I''ve read a lot of business books but this is like none other - and not in a good way!! Very boring, like reading the phone book. Just a chronological series of events that lack commentary, emotion or intrigue. Long blocks of text that should be broken into paragraphs, preferably with subheadings. The author seeks neither to enlighten nor inspire.
One person found this helpful
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Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online

Business Adventures: Twelve discount Classic Tales from the 2021 World of Wall Street online